History of a passion – Gexist.com

History of a passion


Every story has a beginning. Daniel Gex's story began in the 1980s, at the dawn of his 25th year, when he discovered the fascinating world of rare stones thanks to his numerous trips around the world, in particular to India, Nepal and South-East Asia. From that moment on, a deep passion for jewellery and gems was born, which led him to develop a real know-how in terms of creation.

The beginnings of distribution

In 2000, Gexist was born, a jewellery manufacturing and distribution company in the town of Martigny, Valais. In 2003, the constant success of the Gexist brand allowed the three Daniel Gex sisters to join the company, which then became a family business.

Exclusive collection

In 2016, the new "Swiss Edelweiss" collection was born, the result of a collaboration with talented designers and renowned cut-out artists. Gexist is always on the lookout for new designs to continue these exclusive and original lines which evolve over the years motivated by the success met with the public.

Expansion and reputation

The Gexist parent company is located in Martigny, in the heart of the Swiss Alps. Its original, modern and constantly renewed collections were quickly recognized. Gexist has positioned itself as a renowned brand on the national and international jewellery market.